SELLIER & BELLOT SB243A 243 WIN 100 GRAIN SP 20 RNDS

Sellier and Bellot SB243A 243 Winchester 100 Grain Soft Point is a hunting-focused rifle cartridge built for deer hunters, varmint shooters, and youth hunters who want a flat-shooting, hard-hitting load in one of the most versatile centerfire rifle calibers available. This 20-round box of 243 Winchester soft point ammunition delivers controlled expansion and high weight retention for clean, ethical terminal performance in the field.

Key Features

• Part number: SB243A
• Caliber: .243 Winchester
• Bullet type: Semi-Jacketed Soft Point (SP)
• Bullet weight: 100 grains
• Muzzle velocity: 2,904 feet per second
• Muzzle energy: 1,873 foot-pounds
• Casing material: Brass, reloadable
• Primer type: Boxer, non-corrosive
• Rounds per box: 20
• Boxes per case: 25
• UPC: 754908510108
• Manufactured to CIP specifications by Sellier and Bellot, Czech Republic

Special Features

• The semi-jacketed soft point bullet combines a lead core with a precisely engineered partial jacket that drives controlled expansion on impact while retaining the majority of bullet weight for deep, consistent penetration.
• Manufactured to CIP standards, this load delivers positive functioning and reliable feeding across bolt-action and semi-automatic rifles chambered in .243 Winchester.
• Boxer-primed brass cases are fully reloadable and compatible with standard domestic reloading dies, giving handloaders a quality starting point for building their own 243 Winchester loads.
• Non-corrosive primer formulation keeps post-range cleaning straightforward with no special procedures required beyond standard rifle maintenance.
• Sellier and Bellot, founded in 1825 and now part of the CZ Group, brings nearly two centuries of commercial ammunition manufacturing consistency to every box produced.

Practical Benefits

• At 2,904 feet per second and 1,873 foot-pounds of muzzle energy, the SB243A gives you the flat trajectory and downrange authority needed for clean kills on deer, pronghorn, and similar game at field distances.
• The controlled expansion profile makes this load a capable choice for hunters who need a soft point that opens reliably without sacrificing penetration depth on shoulder shots or quartering angles.
• The 243 Winchester is one of the most widely recommended cartridges for youth and new hunters, and the SB243A gives young shooters a proven factory load with the terminal performance needed to hunt deer-sized game confidently.
• This ammunition is compatible with popular 243 Winchester platforms including bolt-action rifles from Ruger, Remington, Savage, Winchester, and Mossberg, as well as many other rifles chambered in this caliber.
• Reloadable brass cases hold up well through multiple reloading cycles, making each box a longer-term investment for hunters who reload their own centerfire rifle ammunition.
• If you are a deer hunter, youth hunter, or varmint shooter looking for a dependable factory soft point load in a flat-shooting caliber, the SB243A delivers the performance you need at a practical price point.

The Sellier and Bellot SB243A 243 Winchester 100 Grain Soft Point is a solid fit for deer hunters, youth hunters, and field shooters who want reliable controlled-expansion performance from a trusted European manufacturer in one of North America's most popular all-around rifle cartridges.